Termiate The Rate

Just found an interesting site on the internet - http://www.terminatetherate.org/ - a campaign to reduce the cost of calling a mobile phone in the UK from a landline, or to a mobile on another network, by reducing the "Mobile Termination Rate". This rate is a per minute charge, averaging 4.7p that you pay everytime you call a mobile phone from a landline, or call a mobile phone on another network. It seems serveral companies including 3, BT, MoneySupermarket.com and others are backing this campaign to reduce the cost of "Mobile Termination Rates". It would be great if they are sucessful in getting Ofcom to look at getting the rates reduced, so that calling mobiles becomes cheaper.